Project Overview
The Greensleeves Steakhouse website serves as the digital front door for a fine-dining restaurant offering classic American cuisine with a modern twist. The project aimed to revamp the online presence to reflect the restaurant's ambiance, history, and culinary excellence while enhancing user experience and accessibility.
Project Scope & Objectives
The project involved complete website strategy, design, and development, focused on delivering an upscale digital presence. Key objectives included:
- Redesign the website with a modern, user-friendly interface.
- Improve mobile responsiveness and site performance.
- Highlight core offerings: menu, reservations, events, and history.
- Integrate third-party tools like OpenTable (for reservations) and Google Maps (for location).
- Ensure SEO-friendly structure and fast load times.
Brand Colors
Design & Development
Approach
The design and development approach for the Greensleeves Steakhouse website focused on blending classic elegance with modern functionality. Visually, the design embraced a sophisticated, moody aesthetic using a dark color palette, refined typography, and high-quality imagery to reflect the ambiance of the restaurant. The layout was kept clean and intuitive to ensure a seamless user experience across all devices.
From a development standpoint, the website was built with responsiveness and performance in mind, ensuring fast load times and smooth navigation. Key integrations included OpenTable for online reservations, Google Maps for easy location access, and contact forms for user inquiries. SEO best practices were implemented to enhance visibility, while the codebase was kept lightweight and scalable for future updates. Accessibility and usability standards were also prioritized to ensure an inclusive experience for all users.